Let me tell you something I wish I’d known years ago:
Where you apply your perfume matters just as much as what you wear.
Perfume is this beautiful dance between art and chemistry. It’s not just about the bottle or the notes — it’s how your body heat interacts with those natural molecules, how your skin holds them, and how the scent evolves as you move through your day.
This guide is for anyone who’s ever sprayed a beautiful natural perfume and wondered why it faded too quickly… or lingered longer than expected… or didn’t quite “bloom” the way they imagined.
Let’s fix that — with intention, some fun body science, and a few centuries of wisdom from around the world.
The Science
Natural perfume molecules react to heat, movement, skin oils, fabric, airflow and even your mood. Lighter notes like citrus evaporate fast. Heavier ones — like woods, roots, and resins — are clingier.
That’s why where you apply perfume matters.
Your pulse points, warm zones, and even hair and clothes act like scent amplifiers.
When you know how scent behaves on your body, you can wear it like a ritual — adjusting your placement based on how you want to feel, where you're going, or who might be leaning in close.
My Favourite Question
“Where should I apply my natural perfume?”
My answer?
It depends. What do you want it to do?
In case you are joining us for the first time and wondering what is NATURAL PERFUME exactly, jump in here.
If you want a dreamy scent trail (aka maximum sillage):
- Hair
- Back of neck
- Behind the knees
- Ankles
Why? These spots warm slowly and are often in motion, so they leave that magical trail behind you as you walk away.
Jessica's tip: I love misting the back of my neck and ankles before going out — it’s like tucking a secret into my body that slowly unfolds.
If you want your scent to bloom and be noticed (aka projection):
- Behind the ears
- Inner elbows
- Wrists
- And a large spray across your chest
Why? These are classic pulse points — warm zones that help perfume rise and radiate.
👃 Jessica's tip: With roll-ons, I go behind my ears, on my wrists, and near my thumbs — so I catch the scent when my hands are near my face. It’s delicious.
If you want your scent to last all day (aka longevity):
- Chest
- Upper arms
- Belly
- Clothes (natural fibres like cotton, silk, wool)
Why? These are warm but protected areas. Your scent develops slower and lasts longer. But keep in mind that naturals are not going to last all day on your skin, they are not designed that way. So popping some on your clothes, like a scarf is a great way to keep their scent lasting longer.
👃 Pro tip: When applying to clothing, spray from a distance and let it dry before dressing — especially with natural perfumes that contain beautiful botanical oils.
We have our best long lasting natural perfumes right here.
If you want a soft, personal scent (aka intimate wear):
- Chest
- Back of neck
- Inner elbows
- Behind the knees
Why? These areas are close to your skin and often covered, meaning your scent stays subtle — for you or someone lucky enough to lean in close. Just use small amounts to keep it soft and subtle.
👃 Jessica's ritual: I carry perfume in my bag to reapply throughout the day. A midday scent pause is the fastest way to come back to myself.

A Quick Guide by Scent Type
Here’s how I guide our Sensoriam community based on what kind of scent they’re wearing:
Citrus / Light Florals → upper arms or clothes (they fade fast!)
Greens / Aquatics → chest or shirt (a bit of warmth, plus fabric slows fade)
Complex Florals → wrists, neck, inner elbows (pulse helps them unfold)
Musks / Skin scents → torso or upper arms (bond with your natural oils)
Woods / Resins / Spices → anywhere, sparingly (they’re strong and tenacious)
For more tips on how to make your natural perfume last longer, there are a heap of ideas right here.

Global Rituals: Perfume Through the Ages
Did you know that “perfume” comes from the Latin per fumum, meaning “through smoke”?
Scent has always been spiritual.
In ancient India, Persia, and the Arab world, perfume oils (or attars) were applied to the crown of the head, behind the ears, and on the chest — often as part of sacred rituals. The heat of the body, combined with oils, created an offering to the divine.
In Napoleonic France, Napoleon reportedly used cologne daily — not lightly, mind you. He was said to use up to 60 bottles a month, dousing himself particularly on the chest and neck, believing it sharpened his mind.
From temples to thrones to tents, scent has always had meaning — and where it’s placed was never random.
Let’s Answer the Big Questions
Q: What’s the proper way to apply perfume?
A: Spray or dab lightly to pulse points or desired areas. Let it sit. No rubbing.
Q: Do I spray perfume on skin or clothes?
A: Both! Skin gives dimension. Clothes offer longevity. Choose based on your mood and the scent type.
Q: How do I make my perfume last longer?
A: Apply to moisturised skin (or lightly oiled areas), spray into hair or clothes, and choose semi-protected areas like the chest, belly, or inner elbow.
Q: Should I rub or tap my perfume?
A: No rubbing! That breaks the delicate structure of natural scent molecules. Spritz, dab, and let it evolve.
Wondering how often you should wear perfume? Check in here
Final Thought: Make It a Ritual
Perfume isn’t just about smelling good.
It’s about presence.
It’s a pause. A sensual check-in. A way to carry something sacred with you — even in the busiest of days.
So play. Explore. Follow your nose.
Your scent should feel like you — unique, subtle, magnetic, real.
If you're still finding your signature scent, the Sensoriam Scent Quiz or our Mini Discovery Sets are a beautiful place to begin.
With love,
Jessica
Founder, Sensoriam