Brand Activations & Collaborations
Luxe Natural Scent Experiences
Create a memorable brand moment through scent.
Sensoriam delivers premium scent activations and brand collaborations using 100% natural perfume. Designed to engage guests, elevate environments and create lasting impressions, each experience brings a hands-on, sensory layer to your event.
Led by founder Jessica Kiely, a professional facilitator and natural perfume expert with over 20 years of experience, Sensoriam blends creative experience design with structured delivery. We also advise on how scent can be thoughtfully integrated into your event, brand or space.
Imagine a customised scent station at your event, where guests create their own natural perfume or return throughout the day to refresh. Or a signature natural scent woven into your trade display to bring your brand to life in a subtle, memorable way.
Brand Collaborations & Experiential Design
Tailored experiences aligned to your brand, campaign or audience.
We work closely with brands, agencies and event teams to design scent-led experiences that feel considered and on brand. From concept through to delivery, each activation is created to align with your message, audience and environment.
Jessica brings both creative and strategic input, advising on how scent can enhance guest experience, deepen engagement and create a sensory connection to your brand.
Well suited to fashion, wellness, health and lifestyle brands, as well as curated events and premium launches.
Retail Pop-Ups, Galleries & Guest Experiences
Bring scent into your physical space.
Sensoriam creates beautifully styled pop-up experiences where guests can explore, experience and purchase from our curated collection of 100% natural perfumes. These activations can be designed as discovery experiences or retail-led environments.
We also collaborate with art galleries and creative spaces, adding a sensory dimension that enhances exhibitions and invites deeper audience engagement.
Recent collaborations include:
Birkenhead Point: A spring retail activation engaging shoppers through scent discovery.
Curatorial & Co: A collaboration bringing scent into an art-led environment.
Zoho: A high-volume scent bar where guests created LeaderHERship perfumes for an International Women’s Day event.
Abercrombie & Kent. A bespoke experience designed for premium travel clients, adding a unique sensory layer to their event.
Flexible Delivery. Scaled Experiences.
Designed to work with your event format.
Sensoriam activations can be delivered as single-day experiences or extended across multiple days. We are based in Sydney and travel to deliver experiences across Australia, including regional locations.
Whether you are creating a one-off event, a multi-day activation, or a multi-location rollout, we ensure consistency, quality and ease of delivery.
Each experience is supported by the Sensoriam team and scaled to suit your audience size and flow.
Tell us a little about your event, audience and vision.
We will create a tailored proposal aligned to your brand and objectives.
Frequently Asked Questions
A Sensoriam brand activation is a premium, hands-on scent experience designed to engage guests and create a lasting sensory connection to a brand. Sensoriam creates beautifully styled scent stations at events where guests can create their own natural perfume or wellbeing roll-on, explore a curated scent collection, or engage with a custom scent bar aligned to the brand's story and messaging. These brand activations are bespoke and designed specifically for each brand, their desired outcomes and our expertise.
Sensoriam activations are well suited to fashion, wellness, health and lifestyle brands, as well as premium launches, trade events, gallery openings and curated brand moments. Sensoriam has worked with Nike, OURA Ring, Abercrombie & Kent, Zoho and Birkenhead Point, among others. We have delivered these at Shopping Centres, Brand events, Luxury Aged Care Villages, Conferences and Retreats. If scent and sensory engagement are part of a brand's identity, Sensoriam is a natural fit.
Yes. Sensoriam works closely with brand and event teams to design an experience that feels considered and on brand; from the scents chosen, to the visual styling of the scent station, to the narrative woven through the guest journey. Founder Jessica Kiely brings both creative and strategic input, advising on how scent can deepen guest engagement and reinforce the brand message. You can have your branding on the whole Scent Bar experience, or we can co-brand.
Yes. Sensoriam creates beautifully styled pop-up experiences where guests can explore, experience and purchase from a curated collection of 100% natural perfumes. Sensoriam also collaborates with galleries and creative spaces, adding a sensory dimension that enhances exhibitions and invites deeper audience engagement. We have done this at Birkenhead Shopping Centre for the Spring launch and at Curatorial & Co for an artist's evening, amongst others.
Sensoriam activations can be delivered as half and full-day experiences, 2 hour block sessions or extended across multiple days. Sensoriam is based in Sydney and travels across Australia, including to regional locations, ensuring consistency and quality of delivery across all formats and scales.
Yes. Sensoriam has extensive experience designing scent bars for high-traffic events where guests rotate through throughout the day. The Zoho International Women's Day activation is one example; a high-volume scent bar where guests created their own 'LeaderHERship' perfumes. Similarly a Nike event over 3 days had 300 people through the Scent Experience. Sensoriam designs the experience format to match each event's flow and audience size.
Enquiries can be submitted via the form on this page or at sensoriam.com/pages/contact. You can also email us directly hello@sensoriam.com
Sensoriam will respond with ideas and a tailored proposal based on the brand, event format, audience and vision.